December 5, 2022

Pfizer has paused all advertising on Twitter following Elon Musk’s takeover of the company.

Following Elon Musk’s surprise takeover of Tesla, Pfizer has announced it will pause all advertising on Twitter. Pfizer says the decision is “in aligning our strategy with that of Tesla.”

This move is likely a reaction to Tesla’s strong public relations following its recent financial successes. Twitter is a powerful tool for brands, and it’s likely that other brands will be watching Pfizer’s decision closely.

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